Patricia Urquiola – Klare Collection
An armchair designed by Patricia Urquiola for Moroso was Klara. A simple, linear aesthetic that is harmonious in its curved yet essential shape was the armchair. Its lightness and elegance was emphasized by the use of wood.
The structures were both functional and decorate. The first serial productions of the early 20th century (not least) were reminded due to the use of woven cane, a hand-crafted technique in practice in Friuli a century ago. For its production, to work with the Manzano chair-manufacturing district was decided, both in recognition of a production area that Italian excellence was presented in the production and industrial processing of wooden chairs for over a century. Fine Italian was considered, and in this case, local craft skills to be of great value. A sense of tranquillity (Klare in German meant clear, limpid, whilst the Spanish equivalent Clara communicated serenity) was evoked by the name Klara. Thus the importance of blending decorative art, craftsmanship and industrial design was emphasized.
Milan 2011: this series of beech furniture for Italian brand Moroso at the Salone Internazionale del Mobile was presented by Spanish designer Patricia Urquiola in Milan last week. Using both industrial processes and local hand-craft techniques in the chair-manufacturing district of Manzano, Italy, the armchair furniture, called Klara, was manufactured.
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